The audience

Self-directed investors building income, not chasing trades.

Daily Dividend Insights goes out daily, five days a week, to readers who manage their own portfolios and care about what a distribution is actually made of. The list is predominantly US-based and skews to the 28–60 range — people still accumulating, or within sight of drawing an income from what they have built.

We do not collect age, gender, or location at signup, so we report what we can verify rather than modelled demographics. Subscriber numbers are shared on request.

What readers come for

Covered-call & option-income ETFs

Distribution sourcing, NAV path, return of capital.

Dividend growth & aristocrats

Coverage, payout discipline, raise histories.

Retirement paycheck planning

Drawdown math, withdrawal order, tax location.

REITs & real-estate income

Rate sensitivity, coverage, sector rotation.

Editorial independence

Advertising and editorial are separate functions at Informed Investing. A sponsorship confers no influence over what we cover or how we assess it. In practice that means we may publish critical analysis of a sponsor's fund while their placement is running, and we will not soften or delay it. Every paid slot is labeled to the reader.

We advertise

  • ETF and fund issuers
  • Research platforms
  • Portfolio trackers
  • Planning software
  • Brokerages
  • Asset managers

We decline

  • Get-rich-quick courses
  • Single-stock leverage
  • Crypto speculation
  • High-leverage brokers
  • Copy-trading signals
  • Guaranteed returns

One sponsor per category, per issue.

Categories are held on a first-requested basis. adsales@informedinvesting.co

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